• Loved by 100+ NZ families

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WHO ARE WE?

Designed in New Zealand. Loved by families who live for the water.

Beachbums creates premium Turkish cotton ponchos, towels, and our signature 2-in-1 Beach Towel Bag, designed for real life, not just the beach.

From post-swim warmth to bath time, camping trips to slow mornings…

these are the pieces you reach for every single day.

  • Ultra-absorbent
  • Fast-drying
  • Sand-resistant
  • Multi-functional, less to carry

Less fuss. More comfort. Everywhere you go.

BUNDLES

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why turkish cotton? Because ordinary towels don't cut it.

  • Gets Softer Every Wash

    Unlike regular cotton that goes rough and scratchy over time, Turkish cotton gets softer and more absorbent with every single wash. These genuinely get better with age.

  • Dries Faster. Every Time.

    The long fibres in Turkish cotton release moisture faster than regular towels - meaning less time damp, less musty smell, and ready for your next adventure sooner.

  • Built to Last for Years

    No pilling, no thinning, no falling apart after one summer. Turkish cotton is naturally strong and durable - buy once, use forever. Better for your family and the planet.
Still not convinced? Read the full story →

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